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Overfished Ocean Strategy

de Nadya Zhexembayeva

Overfished Ocean Strategy

Overfished Ocean Strategyoffers five essential principles for innovating in this new reality. Zhexembayeva shows how businesses can find new opportunities in what were once considered useless by-products, discover resource-conserving efficiencies up and down their value chain, transfer their expertise from physical products to services, and develop ways to r...
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We all know the proverb about teaching someone to fish, but if there are no fish left, knowing how to catch them won’t do you any good. And that’s the position businesses are in today. Resources are being depleted at an alarming rate and the cost of raw materials is rising dramatically. As a result, scholar and entrepreneur Nadya Zhexembayeva says, businesses need to make resource scarcity—the overfished ocean—their primary strategic consideration, not just a concern for their “green” division.

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Nota
Cod Produs: a112243
Noutate: 8 ian. 2015
Editura: Prior & Books
Data aparitiei: 2014
Număr de pagini: 208
ISBN: 978-1609949648
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